The business plan is an essential tool in the business world. Having one can be useful for many different parties and stakeholders involved in a business.
Most importantly, the business plan maps out a strategy and plan of action. Even if no one else but you reads your business plan, it’s a good idea to have one so that you get a good idea of where you stand and where you're headed. With a custom business plan, you’ll get estimates of your market size, costs, and profitability – essential numbers that you should have in the back of your mind at all times.